Schaefer Wholesale Florist Is Pleased To Announce Enhanced Online Presence and Ecommerce Expansion

Schaefer Wholesale Florist (SWFlorist.com) is excited to announce the expansion of its online ecommerce presence with the addition of the NEW Dutch-Direct Online Ecommerce Auction site, SWF’s DBR Dutch Direct, and the NEW California-Direct Online Ecommerce Auction site, each adding its own special blend of greater variety to online sourcing for clients. Schaefer Wholesale Florist (SWF) increased Dutch product sales by 85 percent in 2015 due to the successful deployment of the SWF HLX Dutch-Direct site, which allows clients and customers access to more than 20,000 floral products from bulk fresh cut flowers to special event accessories and supplies.

The addition of SWF’s DBR Dutch Direct functions differently than the HLX site, allowing floral clients and customers expanded access to a myriad of choices in purchasing with the bonus of value and savings. This new site is user friendly, allowing floral clients and customers the convenience of adding and changing order statuses up until 10 P.M. Photo listings allow for easy selection from the immense stem assortments available as well as the opportunity to completely customize orders. Schaefer Wholesale is also excited for the addition of the California Direct Online Auction site, which promises enhanced variety to floral clients’ and customers’ online sourcing options and extends cost savings along to them.

Schaefer Wholesale Florist is pleased with the latest expansion which allows the continuation of its impressive tradition, carried on since 1958, of serving the Mid-Atlantic regions’ leading floral designers, retail florists, wedding and special event planners, and wholesale floral merchants with the freshest, most beautiful, premium quality flowers, foliage, and plants available. Schaefer Wholesale Florist knows their clients and customers trust Schaefer for the highest quality flowers delivered on-time every time, allowing them to set themselves well ahead of the competition. Understanding that fact, Schaefer Wholesale believes their latest online ecommerce offerings will better serve each and every client with heightened levels of service as well as increased selections.

“Schaefer Wholesale Florist increased our Dutch purchasing by over 85 percent in 2015 with the great help from our SWF’s HLX Dutch-Direct site. With industry trends moving heavily to empowering (or enabling) our B2B customers to D.I.Y. auction purchasing, value has been created for not only our loyal customers but also for SWF in having the opportunity to reduce labor costs and therefore passing on cost savings to Dutch-Direct customers.” Don Sprenkle, Business Development, Schaefer Wholesale Florist.

At Schaefer Wholesale Florist, the mission is to meet and exceed the clients’ needs, always delivering premium quality, with exceptional passion and an unmatched commitment to excellence. The latest online ecommerce expansion is designed to do just that – promising superlative flowers and plants delivered on time and with outstanding value.

Visit Schaefer Wholesale Florist (http://www.SWFlorist.com) today and explore the latest options in online ecommerce offerings shipped from around the world and delivered daily.

Bio: Schaefer Wholesale Florist (http://www.SWFlorist.com) began providing stunning fresh cut flowers in 1958 to florists, wedding and floral designers, retail and wholesale merchants, and special events planners. Their business has grown successfully due to guaranteed on-time delivery of premium fresh flowers and foliage to customers throughout the Mid-Atlantic. Today, their service continues to expand with Holland Fresh Cut Direct Program, Quick Buy online ordering, Dutch-Direct Online/Ecommerce Auction and California-Direct Online/Ecommerce Auction as Schaefer Wholesale Florist continues to meet their goal of delivering the freshest fresh cut flowers anywhere along with foliage, plants, supplies and accessories.


The original press release can be found here.