Schaefer Wholesale Florist is your one-stop floral partner—here to help you select the right mix of fresh product to support your grocery floral program. From everyday offerings to seasonal features, we deliver quality flowers and foliage multiple times per week, so your cases stay fresh, full, and ready to sell.

Fresh Solutions for Family-Owned Grocery Stores

At SWF, we understand the details that matter in a grocery environment—consistent supply, dependable quality, and product that performs at retail. Whether you’re building out your daily assortment or preparing for holidays and special occasions, we’re here to support your success.

We offer a strong selection of fresh, ready-to-sell premade bouquets designed to drive impulse purchases and increase basket size—along with the core varieties you need to create your own in-store designs.

If you’re a family-owned grocery store looking to elevate your floral offering, create an account to access pricing, availability, and weekly specials—and start building a program that works for your customers and your bottom line.

Already a customer? Sign in at the top of the page to view current pricing, promotions, and product availability.

Partner with SWF and bring fresh, high-quality flowers to your store—delivered with the consistency and service you can rely on.